COVERGIRL truBLEND Shade Finder App

Geometry Global, my agency at the time, partnered with Blippar to create a print-to-digital app experience for COVERGIRL's new truBLEND Foundation. I was the sole copywriter on the project and collaborated closely with a UX person and Art Director to give women a simple tool that could help them find their perfect foundation shade.

Other stuff I've worked on

Seagram's Gin Social Content
Nigeria Rising Microsite
Cannes Young Lions Digital Competition
Johnson & Johnson :: Back to School
Image International :: Look Magazine
Malakye Rebrand
Univision "Your America" :: Social Media GIFs
Ann Taylor Blog Infographics
COVERGIRL Bombshell Collection
Seagram's Gin Website Overhaul
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